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How a Veteran's Journey Led to Patriot Pies & Provisions
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Lance Nickel, a retired Army veteran, has launched Patriot Pies & Provisions, a veteran-owned cottage food business with a mission: helping fund the launch of a veteran nonprofit providing adventure therapy and career training programs for veterans.

Lance with mini key lime pies

A Distinguished Service Record

Lance Nickel joined the Army after high school. Even though he qualified and was offered his choice of any MOS, he chose infantry—he wanted to serve where it mattered most.

At basic training, Lance was selected to join the Old Guard—the U.S. Army's oldest active-duty infantry unit and the official presidential honor guard. He performed military funerals, dignitary arrivals, and formal ceremonies at sites including the Vietnam Memorial, Pentagon, and Capitol.

After the Old Guard, Lance served with the 1/506th Infantry—a legendary unit with a storied history. Injuries forced a break in service, but Lance rehabbed and re-enlisted—his time wasn't up yet.

He had multiple deployments, mainly to Afghanistan, where he sustained yet more injuries. He fought to recover and keep serving. After nearly a decade and a half of service, Lance was medically retired from the Army.

Lance with ODA team

Rooster: The Service Dog Who Saved a Life

In 2014, Lance received Rooster—a 2-year-old Black and Tan Coonhound—through the nonprofit Train a Dog Save a Warrior, which funded both the dog and their training together.

"Rooster didn't need to be trained—I did. He's the smartest dog I've ever known. He instinctively knows what I need before I do."

When Lance enrolled at Texas A&M University (a dream he'd had since childhood), Rooster attended every single class with him. "Without Rooster, I wouldn't have made it through," Lance says. "He made my success possible."

Today, Rooster is retired, spending his days roaming the property, napping, and enjoying homemade dog treats. He's joined by Lilo, a Golden Retriever who started as Lance's fiancée's dog but has firmly decided he's Lance's now—much to everyone's amusement.

Together, Rooster and Lilo serve as the "quality control team" at Patriot Pies & Provisions—supervising every batch and ensuring it meets their exacting standards.

Rooster Lilo on the sailboat

From Grandma's Kitchen to Army Values

Lance's passion for baking began in childhood. His grandmother's kitchen was where it started—fresh peanut butter cookies when he visited and helping her make his favorite chocolate meringue pie.

"Baking is how I show people I care. The best part is their reaction—seeing them light up knowing I made this just for them."

Baking requires the same attention to detail the military demands—in combat, details mean the difference between life and death. In baking, they're the difference between success and failure.

The Army values instilled in Lance shape everything he does—from the kitchen to serving his community to building his nonprofit mission:

  • Loyalty - To veterans, neighbors, and customers
  • Duty - Taking initiative, maximum effort, zero shortcuts
  • Respect - Treat everyone with dignity and hold others to the same standard; earn self-respect through your best work
  • Selfless Service - Giving yourself to help others, continuing to serve brothers in arms
  • Honor - Building a brand on integrity and quality
  • Integrity - Doing what's right when no one's watching; say what you mean, do what you say, fix what you break
  • Personal Courage - Doing what's right despite fear of failure or judgment, pushing forward when it's difficult because the mission matters
Mini key lime pies display

Sailing: The Unexpected Path to Healing

Being an Army veteran, Lance was never exposed to sailing or the maritime industry until he met his fiancée. She lived aboard a sailboat in Fort Lauderdale, and when Lance unfurled the sails for the first time and took control of the helm, everything clicked.

Lance recognized the parallels immediately: sailing requires the same skills as military operations—navigation, planning, supply management, risk assessment, and quick adaptation.

"Being on the water gives me the same feeling I had when deployed—that sense of purpose, focus, and mission."

On the water, he found what he'd been searching for: that same sense of purpose he felt when deployed. He had a mission. Lives depended on his decisions. He was using the skills honed through years of combat operations—and it felt right.

Lance went to university to study psychology so he could help other veterans. Through his studies, he realized that conventional therapy doesn't help most combat veterans. What helps is having a mission, feeling needed and respected, and having a goal—a reason to work hard and push forward. Sailing therapy provides exactly that—it gives veterans a mission, demands their skills, and lets them use instincts that civilian life asks them to suppress.

Lance sailing at the helm

The Problem: Transition Without Direction

When Lance transitioned out of the Army, support was minimal. The transition classes the Army offered were, frankly, a joke.

Finding meaningful work was a struggle. Lance's physical injuries were still healing, and he was working through the mental weight of what he'd experienced overseas. The Army's inadequate transition program left him unprepared. As an Army veteran, Lance had zero exposure to the maritime industry until he met his fiancée and discovered sailing. He quickly learned that maritime desperately needs workers, actively hires veterans, pays well, and provides something invaluable: work that brings back the purpose and camaraderie of deployment.

"Veterans need exposure to these careers because maritime companies need workers, veterans would excel in these roles, and they pay well."

The Solution: Patriot Pies Funds Veteran Nonprofit

Patriot Pies & Provisions operates as a for-profit cottage food business under Texas law, with profits funding a veteran nonprofit Lance is launching.

The nonprofit will provide two integrated programs:

1. Adventure Therapy

  • Sailing-based therapy experiences
  • Serving veterans and Gold Star families
  • Focus on healing, connection, and skill-building
  • Provides mission, purpose, and use of combat-developed skills

2. Career Training and Placement

  • Maritime Industry Track: Boat maintenance, marina operations, charter work, sailing instruction
  • Culinary Industry Track: Cottage food businesses, restaurant work, catering
  • Exposure to industries that need workers and value military skills
  • Job training and placement support
  • Living wage employment opportunities

The 5-Year Vision

Lance's goal is ambitious but achievable:

By 2030, Patriot Pies & Provisions will:

  • Create a replicable model that other veterans can follow to start their own mission-driven businesses
  • Serve as hands-on job training for the nonprofit's culinary programs
  • Generate sustainable funding for veteran programs

By 2030, the veteran nonprofit will:

  • Own or lease a facility with dock access, classrooms, and commercial kitchen
  • Provide adventure therapy to veterans and families
  • Place veterans in meaningful, living-wage careers
  • Establish partnerships with maritime and culinary employers
  • Expand the model to other regions and industries nationwide
"This can be replicated in any industry that needs workers and wants to hire veterans. We're proving the model works—starting right here in La Grange."
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